ECC
Industry
Experience
Project
ECC
Services
Creative Direction Print Illustration
Year
2024
Four generations. 115 years. The kind of milestone that deserves more than a party - it deserves a world, for the evening. So we built one: bringing the essence of Italy to ECC, the home of many of their beautiful brands, and transformed the showroom into an unforgettable Amalfi Coast inspired concept. La Terrazza ECC.
La Terrazza ECC transformed the ECC showroom into a full Amalfi Coast takeover - grand, colourful, lemon-heavy and radiating a wildly Italian atmosphere across every inch. Custom illustrated tiles wove 'ECC' and '115' into a bold pattern that claimed the space entirely. Bespoke menus, signage, florals, styling, catering - every touchpoint considered with Italian high energy in mind.
Curated moments took place throughout the night to bring surprise and delight - a theatrical lemon sorbet cocktail, a Negroni Room that opened at 10pm. The kind of event you don't just attend. You remember it.
Collaborated with Hustle & Bustle, Blink, Colab, Michele Coomey, Claire Donaldson, Poderi Crisci, Farina and Sweet Mix Kids. Photography by Luke Foley Martin.
